Home Hero

Trusted by millions of Asian-heritage buyers in NZ & Australia

  • Monthly Visitors
    480k+
  • Active Listings
    200k+
  • Enquiries & Leads
    65k+
  • Real Eastate Offices
    12k+
Search the Way You Talk. 
Find a Home in Your Own Words.

Search the Way You Talk.
Find a Home in Your Own Words.

AI-powered property search built for how people actually think—instantly matching lifestyle, school zones, sun, and neighbourhood vibes across NZ.

Scale Your Reach on 
NZ’s Leading Property Tech Platform

Scale Your Reach on
NZ’s Leading Property Tech Platform

480K+ monthly visitors; 350K+ social audience; 200K+ listings; 12K+ agents—connecting your properties with high-intent buyers and tenants nationwide.

Where Today’s Home Buyers Search & Scroll

Where Today’s Home Buyers Search & Scroll

Multi-channel digital amplification, AI-driven property matching, video showcases, and targeted social campaigns that turn views into enquiries.

Win the Digital Advantage, 
Win the Listing

Win the Digital Advantage,
Win the Listing

From AI-powered buyer matching to real-time data insights and smart lead routing—equip your agents with the PropTech tools built to convert.

Overview

Who We Are

HouGarden is a pioneering property technology platform born out of a gap in the market for Asian families in New Zealand and Australia. Founded in 2010, it emerged in the wake of the 2008 financial crisis, when immigrants from China, Singapore, and Hong Kong arrived in New Zealand facing challenges like unfamiliar property listings, unclear school zones, and a lack of cultural sensitivity. Named "HouGarden" (meaning "backyard" in Mandarin), the platform was created to offer a supportive digital space where newcomers could navigate their new environment and find a home.

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Over time, HouGarden evolved by integrating advanced tools such as automated valuation models, zoning visualizations, and AI-driven chat features in 14 languages. By 2024, it expanded into Australia, becoming the #1 property portal for Asian families in both regions.

Value pillars

What Sets HouGarden Apart from Other Real Estate Platforms

Who we are
Product

Product & Advertising Solutions

Hougarden Digital Advertising Solutions help our clients communicate their message to our audience and connect with all New Zealanders and Australians in their Property Journey.

  • Baseline: Core Listing Feed
    Baseline: Core Listing Feed
  • Display Media Solutions
    Display Media Solutions
  • EDM Sponsorships & Targeted Email Blasts
    EDM Sponsorships & Targeted Email Blasts
  • Data‑Driven Retargeting Suite
    Data‑Driven Retargeting Suite
Insights

Our latest Blog & News

Stay informed with the latest insights, tips, and updates from HouGarden. Explore our blog and news to keep up with the property market and community trends.